Christian Dior

Advertising Costs: Changes To Timing Of Recognition As An Expense

This report examines the impact of an IFRS amendment clarifying the point at which expenditure on advertising and promotional activities is recognised.

Christian Dior SA Period End 31 December 2008

Christian Dior Annual Report 2008

Future impact quantified of changing criteria for recognising advertising and promotional expenditure as costs
French fashion goods company Christian Dior discloses that a change in the timing of recognising advertising and promotional expenditure as expenses will reduce equity by €140 million.